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Sanlorenzo of the Americas - Yachtblue logo

Press Release

SANLORENZO EXPANDS TO WELCOME THEIR NEWEST BRAND REPRESENTATIVES, Sanlorenzo of the Americas & yachtBlue
Just as Sanlorenzo SpA celebrated its 50th anniversary in Monaco this past September, they have yet another celebration to announce, their newest Brand Representatives, Sanlorenzo of the Americas.
Sanlorenzo SpA made their announcement at a Press Conference held on Friday, October 31st at the Fort Lauderdale International Boat Show. The press conference was headed by Massimo Perotti, owner of Sanlorenzo SpA and George Jousma, President & CEO of Sanlorenzo of the Americas, to introduce the latest steps in the world wide development of Massimo Perotti’s brand. The dynamic duo, who together had brought awareness and created a huge presence in the American market with Italian Motoryachts, have once again joined forces to create a unique and precise objective for the Sanlorenzo brand in the nautical world. Their passion and background in the yachting world provides for a unique approach of “tailor made” yachts which allows for the Sanlorenzo brand to be “one of a kind” in that the yachts are created and customized for each individual yacht owner.
Sanlorenzo of the Americas currently has a territory of all of the Americas, to include the Central and South American markets. The vision for the next few years is to branch out and open offices in the other emerging markets, all the while maintaining their Fort Lauderdale branch as the corporate headquarters for the Americas.
In this newfound partnership, George Jousma has also formed the company, yachtBlue, to sell & market their two other prestigious brands, Marquis & Maritimo yachts, in addition to house the brokerage side of the business. Sanlorenzo of the Americas welcomes a cooperative relationship with the brokerage community in offering a Sanlorenzo to their prospective customer.

 
 

Sanlorenzo of the Americas - Yachtblue

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