So You Want To Sell Your Boat?
I am Garth Hichens, President of Annapolis Yacht Sales and I could easily write 3 pages of promises and guarantees of why we are the best yacht brokerage company to sell your boat, but I wonít. Instead I will tell you what we do to sell our customers yachts and let you, the educated owner, make up your own mind.
Annapolis Yacht sales has been around since 1953 selling new and used yachts. We sell our all brokerage boats using the tried and true Yacht Brokers Association of America contract. This contract protects the seller and the buyer fairly - and being a member of YBBA, we ourselves are held to a strict code of ethics. Please contact us and we will send a copy of this contract so you can see how your rights as a seller are well represented.
First, let me tell you what steps we will take to present your yacht to the market place. You will be paired with a listing broker who, working with our Administration department, will gather the information and pictures and prepare an inactive Yachtworld listing. We will carefully search the market place through several industry-only sites to see what other complimentary yachts are for sale and, more importantly, what other similar yachts have been sold for to help advise you at what price the vessel should be offered. Once this has been checked and signed off by you it will be made active for the whole world to see. All of our listings are offered for co-brokerage by other brokerages, maximizing the opportunity to sell your boat. This listing will typically will be active within 10 days and will be available through our website and directly on the internet through Yachtworld.com and Marinesource.com.
We track the number of hits your listing gets each week and are always looking for red flags as to why your boat might not be getting leads or offers.
Next we place your yacht in our print ads in Sail Magazine, Spinsheet, Cruising World as well as selected publications through our Deltaville office. We at AYS still believe strongly in print media as a first means of contact to direct purchasers to our website where we can collect data to contact them. Depending on the type of boat we will send out dedicated e-mails to other selected brokerages that specialize in your type of yacht, giving them a heads-up.
Does this always mean we will sell the boat quickly? - not necessarily - but we do sell more used boats than all of our competitors.
Are we the best in the Area? - thatís for you to decide, but in 2008 Chesapeake Bay Magazine readers voted us 'Best Brokerage on the Bay' and in 2010 the readers of the Capital newspaper voted us 'Best Boat Dealer.' We have won more CSI (Customer Service Index) awards than most of our competitors put together and our service department is renowned throughout the country. They are always there to help the deal by adding new equipment for the purchaser and to solve any problem that might arise during survey.
So if you are looking for a reputable company to list and sell your boat, one with a spotless record that actively displays their listings in both print and on the internet, you should contact us by phone, E-mail or just stop by one of our two locations and meet some of the best brokers in the business. Our track record shows that you won't be disappointed.
President, Annapolis Yacht Sales
Location....In real estate they say there are only three important factors: location, location and location. Well, that is just as true if not more so when you are selling your boat. Almost always buyers usually want to look at several boats in one day. If you boat is located in an area where there are many others, your boat will be in the center of the sales activity and consequently will be shown more frequently.
The more exposure, the faster your boat will sell. Also, buyers tend to gravitate to Yacht Centers when they are shopping for boats. So clearly, your boat and broker should be in a major boating area where there is a lot of sales activity.
While it is not required, there are definite advantages to having a survey done by a qualified marine surveyor. His findings will enable you to correct those problems that you may not have known about. Having a good survey in hand is a great selling tool when presenting your yacht.
Naturally, be sure the yacht is clean inside and out. We suggest that all gear that does not convey with the yacht be removed before the boat is shown. That includes all the spare parts and treasures we all seem to collect over time. Its the little and seemingly obscure areas that really make an impression with the buyer. Pay special attention to the lockers (if necessary, paint the insides of the lockers).
The engine room and engine should be squeaky clean; the stove and under the stove area, the bilge and the head, they should all be spotless. Its when a buyers says Wow! You could eat off the engine its so clean that you have really made an impression.
The whole boat should be in BoatShow condition inside and out. This is really important. If you don't have the time, we'll be glad to put you in touch with people who specialize in this type of work. It is well worth the time and expense.
Of course you want to get the best price possible for your boat. Research is the only answer.
Have your broker find several similar boats on the market. Compare the price, condition and equipment; find out how long the boat has been on the market.
There is one aspect of setting the price that we have to be perfectly frank about. This may not apply to you, but we sometimes see sellers who are emotionally attached to their boats and are looking for unrealistic prices. We should warn you, some brokers are interested in just getting the listing so they will list a boat at any price. Their strategy is that after a few lowball offers, you (the owner) will get realistic and accept a lower price.
This strategy can be expensive to the seller because in reality the time it will
take to sell the boat will be excessive. If time isnt important to you, and you really want a price that seems higher then market,let your broker know in advance. At least then he or she will bring you only those buyers who are interested in your boat at your price.
Annapolis Yacht Sales